Nonprofit411 Podcast

Stop Chasing New Donors - Borrow a Crowd with Daryl Hatton | Nonprofit411 Podcast

Aug 21

The conversation covers the concept of social fundraising, the evolution of fundraising work, engaging donors and advocates, borrowing a crowd and corporate partnerships, media partnerships and retention strategies, the importance of consistent communication, and concludes with a call to action for the listeners. Key takeaways include the importance of social fundraising, understanding the donor journey, and the need for consistent communication with donors and supporters.

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In this episode:

  • Why you should share results 80% of the time and only ask 20%
  • How to borrow a crowd from your board, volunteers, and corporate partners
  • Why your best advocate might be your smallest donor
  • The "forgettable zone," and the simple weekly habit that keeps you out of it

Chapters

  • 00:00 Introduction and Alignment
  • 02:05 The Concept of Social Fundraising
  • 03:37 The Evolution of Fundraising Work
  • 06:28 Engaging Donors and Advocates
  • 10:07 Borrowing a Crowd and Corporate Partnerships
  • 13:24 Media Partnerships and Retention Strategies
  • 26:01 The Importance of Consistent Communication
  • 32:13 Conclusion and Call to Action