Stop Chasing New Donors - Borrow a Crowd with Daryl Hatton | Nonprofit411 Podcast
Aug 21
The conversation covers the concept of social fundraising, the evolution of fundraising work, engaging donors and advocates, borrowing a crowd and corporate partnerships, media partnerships and retention strategies, the importance of consistent communication, and concludes with a call to action for the listeners. Key takeaways include the importance of social fundraising, understanding the donor journey, and the need for consistent communication with donors and supporters.
Connect with Daryl
- FundRazr: www.fundrazr.com
- ConnectionPoint: www.connectionpoint.com
- LinkedIn: search Daryl Hatton
Connect with Sarah
- Nonprofit 411: www.nonprofit411.org
- LinkedIn: linkedin.com/in/nonprofit411
- The Generosity Roadmap for Nonprofits, a free class to explore the systems that keep community at the heart of fundraising: https://nonprofit411.org/generosity_map
In this episode:
- Why you should share results 80% of the time and only ask 20%
- How to borrow a crowd from your board, volunteers, and corporate partners
- Why your best advocate might be your smallest donor
- The "forgettable zone," and the simple weekly habit that keeps you out of it
Chapters
- 00:00 Introduction and Alignment
- 02:05 The Concept of Social Fundraising
- 03:37 The Evolution of Fundraising Work
- 06:28 Engaging Donors and Advocates
- 10:07 Borrowing a Crowd and Corporate Partnerships
- 13:24 Media Partnerships and Retention Strategies
- 26:01 The Importance of Consistent Communication
- 32:13 Conclusion and Call to Action
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